The Time-Proven & Authoritative Network Marketing Invitation Script – Eric Worre’s Formula Revealed!

by | Last Updated on November 2nd, 2019

Powerful Marketing Tips to Aid in the Network Marketing Invitation Process

In this article, we have set the stage for you to learn the formula for the network marketing invitation process from the Network Marketing Professional himself, Eric Worre.

My grandfather, God rest his soul, taught me to never stop educating myself, so being the humble man that I am, I will be the first to accept any advice from Eric or any other network marketing professionals for prospecting and gathering leads.

From my previous article written on October 8th, you learned that there are 4 Time-Proven Rules for Network Marketing Success.

These 4 rules were as follows… you must emotionally detach yourself from the outcome, be yourself during communication, have passion in what you do, and have a strong posture (if you need a refresher, visit the link above.)

Prepare Yourself for the 8 steps that are going to Skyrocket your home-based business, as stated by the Network Marketing Pro himself!

This formula can be used on the phone or face to face. It is NOT recommended to be used for texting, email or any other non-verbal communications… ONLY on the phone or face to face.

Now that we have that clear, this formula can work for your warm market prospects and cold market prospects… I will give you Eric Worre’s examples for both.

Disclosure - Some of the links on this page are affiliate links, which means I may receive a commission if you decide to buy a product or service I have recommended.

There ARE 8 Steps in the Professional Marketing Invitation

The following steps might sound complicated, but with a little practice, you will find it is an easy skill to master.

Step 1: Be in a Hurry!

This is a psychological issue. People are usually more attracted to a person who has things going on.

A good friend of mine, Ryan Y, is a very busy guy or at least he makes it appear as if he is… whenever I speak with him, he lets me know he only has a few minutes to talk, then towards the closing of the conversation he states that he has to get on another call, so he will have to let me go.

If you were to start each conversation giving the impression that you are in a hurry, you will find that your invitation will be shorter, there will be fewer questions, less resistance, and people will be more respectful of you and your time.

I know it worked with me speaking to Ryan… I knew that he was a busy man, so I needed to get to the point and make my conversation short with him. Below are a few ideas that you can say to a person to show your urgency.

Examples for your Warm-Market Prospects: you can say: “I don’t have a lot of time to talk, but it was really important to reach you.”


“I’m running out the door, but I needed to talk with you real quick!”

For a Cold Market: “Now isn’t the time to get into this and I have to go, but…”, “I have to run but…”

Set the tone with some urgency!

For these examples, don’t worry about the exact wording… just focus on the concept and use your own words.

Let people know that you are busy, you’ve got a lot going on and your time is short, but it was important for you to connect with them real quick… do it with passion!

Step 2: Compliment the Prospect!

This is a critical step… the sincere compliment will open the door to real communication and will make the prospect much more agreeable about hearing what you have to say. Just make sure your compliment is sincere!

Examples for your Warm-Market Prospects: “You have been very successful and I’ve always respected the way you’ve done business.”


“For as long as I’ve known you, I’ve thought you were the best at what you do.”

For a Cold Market: “You’ve given me some of the best service I’ve ever received.”


“You are super sharp. Can I ask what you do for a living?”

These are just guidelines… find something that you can honestly use to compliment your potential prospect and use it.

This simple step will literally double your invitation results – says Eric Worre.

When you begin with urgency and a compliment, it becomes very difficult for a person to react negatively towards your invitation. People don’t often hear compliments, so your prospect will usually become very receptive.

If you were to study the network marketing pros, you would discover that they are constantly putting people in good moods with their honesty and sincere compliments.

It does a few things… it helps people open their minds, it helps build rapport, and most of all, it will help achieve the goal of education and understanding.

Step 3: Make the Invitation!

In this case, there are 3 types of invitation approaches for the network marketing professional.

The Direct Approach

The direct approach is used when you are inviting people to learn more about an opportunity for THEM. Here are a few examples:

For the Warm-Market Prospects: “I think I found a way for us to really boost our cash flow.”


“Let me ask you a question, off the record. If there was a business you could start working part-time from your home that could replace your full-time income, would that interest you?” – This is one of my favorites for my warm-market.

For a Cold Market: “Do you keep your options open when it comes to making extra money?”


From the Marketing Guru – Ray Higdon: “Would you be open to a side project if it didn’t interfere with what you are currently doing?”

Most people use the direct approach all the time… there are other ways to approach your prospects, but much depends on the situation. If you are a person to use the direct approach all the time, then maybe it’s time that you broaden your horizons with 2 alternative approaches.

The Indirect Approach

This indirect approach is another powerful tool to help people get past their resistance and educate them on what you have to offer. This indirect approach is asking the person for their help with input or guidance. Play yourself down and play up to the prospect’s ego.

Examples for your Warm-Market Prospects: “I found a business I’m really excited about, but what do I know? You have so much experience. Would you take a look at it for me and let me know if I’m making the right move?”


“A friend told me the best thing I could do when starting a business is to have people I respect take a look at it and give me some guidance. Would you be willing to do that for me if I made it simple?”

For a Cold Market: “My company is expanding in your area. Would you do me a favor and take a look at it and let me know if you think it would work where you live?”


“I’ve started a business with a product I think makes a lot of sense, but I’d like to get your input. Would you be willing to check it out and give me your opinion?”

The Super Indirect Approach

This 3rd approach is incredibly powerful because it works on a number of psychological levels. Through this approach, you are letting the person know that they aren’t a prospect, and that you are interested in finding out if they know someone else who might benefit from your business.

Examples for your Warm-Market Prospects: “Who do you know that might be looking for a strong business they could run from their home?”


“The business I’m in clearly isn’t for you, but I wanted to ask… who do you know that is ambitious, money-motivated, and would be excited about the idea of adding more cash flow to their lives?”

In most cases, the person is going to ask you for more information before they give you any names – behind that request is curiosity and intrigue, thinking that this might be for them, but they are not going to admit that to you yet.

When the person asks for additional information, you can respond with: “That makes sense… you’ll want to know more about it before you refer some of your contacts…” Then move on to step 4 below.

For approaching your Cold-Market, you can use the same information as the warm market Super Indirect Approach. Use the warm-market scripts or any variation that is comfortable to you.

Related Article: In-Depth Invitation Process – This Article WILL Go Deeper Into This Step and Help Move YOU to Step 4.

Step 4: If I, Would You?

This is one of the secret weapons of the professional network marketer. If I give you a DVD, would you watch it?” “If I gave you a link to a website with a video presentation, would you check it out?”

This question is SO POWERFUL, and for a number of reasons.

First – it’s reciprocal… you are saying to the person that you will do something for them, if they will do something for you in return. As human beings, we are hard-wired to respond in a positive manner to these types of situations.

Secondly – it puts you in a place of power. You are in control. You are NOT begging. You are not asking for favors. You are simply offering a value exchange.

And Third – it implies that YOU have something of value to offer. You are saying that you will do something, but not unless the other person will do something in exchange.

When you value what you have, people will respect you.

“If I, Would You” gets results. It gets people to say “YES.” Remember… our goal is education and understanding. “If I, Would You” helps us achieve that goal.

Let’s RECAP! – If you started a phone call with urgency, complimented the prospect, made the invitation and asked, “If I, Would You,” their answer will be “YES” almost 100% of the time says Eric, which will take us to Step 5.

NOW… if they ask for more information first, just respond with, “I understand you want more information, but everything you’re looking for is on the (DVD, website link, etc.). The fastest way for you to really understand what I’m talking about will be for you to review that material. So, if I give it to you, would you review it?”

If the person says no, then thank them for their time and move on. You can also review Steps 1 through 3 to see what you might have done differently. Do NOT give your material to them.

So… you’ve gone through the first 4 steps and the person said YES! They have agreed to review your tool.

Does this mean that they will follow through? NOPE! It is said by Eric Worre that only about 5% of your prospects will do what they said they would do, if you just used the first 4 steps… 5% is not a good number.

To get closer to the 80%, you will need to complete the additional 4 steps of the invitation process.

As I mentioned in the beginning, there are 8 steps to the a professional invitation, so be sure to follow the link below for the 4 additional steps required for closing the deal.

Here is Part 2 of this postThe Masterful Network Marketing Invitation Closing Process to Skyrocket Your Results – Part 2′.

NOTE: Most of the written materials were accumulated from Eric Worre’s book 7 Steps to Becoming a Network Marketing Professional

Get Your Copy NOW >>

Time-Proven & Authoritative Network Marketing Invitation Script - Eric Worre's Formula Revealed!

What are Some Examples of Your Favorite Invites for Prospects? Let’s Hear Whatcha Got…Comment Below!

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About the Author -

Blogging since 2010, John has found his true calling at He's a serial entrepreneur and business owner, who helps ambitious individuals find freedom through blogging - to start, grow & build a sustainable, money-making blogging business!

Comments (31)

  1. Get In Early On This - Proven says:

    Superb article. I had been examining continually this site that i’m prompted! Useful information specially the previous portion 🙂 I deal with this kind of information and facts a good deal. I’d been seeking this particular specific facts for the number of years. Many thanks as well as enjoy.

  2. Kyle H says:

    John – I came across this looking for info on trying to build a successful downline. Great info and very helpful. While I was here I thought I would pass some info. I am associated with the Pres/CEO of a new startup that is currently in pre-launch. CEO has been in MLM for 30+ years as a “V” or “C” level exec. Starting his own with backing from Utah partner. Rice based products launching in March – will be ground level opportunity. If you are interested, I can provide any info requested.

  3. allan says:

    Power article, it’s give a lot of learning to me step by step
    Thanks a lot John

    • John Engle says:

      Hey Allan,

      Eric Worre is a marketing guru… as the title says, these marketing invitation tips are authoritative and time proven.

      Give them a go and see how they help…

      I’m glad you received value from my article.

      John Engle

  4. John, Thanks for the well written article, it was inspiring and powerful.

    • John Engle says:

      Hey James,

      Thank you for the nice words… I’m glad my article gave you value.

      Eric Worre is a marketing genius!

      Thank You for stopping by and commenting…

      John Engle

  5. Julie says:

    Hi John,
    Thanks for a great article. I like your approach.

  6. jiro says:

    Dear John,

    I find your articles very helpful. Keep up the good work and thank you for your generosity.


  7. Hesa says:

    Great article, really learnt a lot. Thank you.

  8. Sharon says:

    It really works !!,i tried it out .THANK YOU

  9. Mocrana says:

    All I can say is thank you, it is very helpful for me will put it into action

  10. Ronald says:

    Thank you John for an amazing article.
    God bless you!


  11. Michelyne says:

    Great article. I am just starting in the Network Marketing world and I hear from everyone that I need to make sure I make a sincere connection with others. Although I already do that I find that everything I lay my hands on to learn more about Network Marketing is always about presenting the business opportunity. Do you know of any books that would help me in making presentations about the the products first. Not everyone is interested in the business aspect right from the start. I need to show people how our products could be beneficial to them. Thanks

  12. cal says:

    Hello John;

    I’ve operated a few of my own MLMs in the past. A couple very successfully and few no so well. Now, at the age of 86, I am launching a new one based on the low price of crude oil and its inevitable rise back to and above its 2014 high.

    So I to have good professional training material ready to feed every new recruit when they join my program and yours looks fantastic.

    I would like copy much of your material and organize it into an email training course and other things as the ideas come up. Of course you would get full credit for everything even to the point where I would promote you on my website as the New Oil Barons’ official mentor.

    I hope you find this a good idea and we can become clode associates and good friends.

    Cal Smith.

    from the minute they sign up.

    • John Engle says:

      Hi Cal,

      It is awesome what you are doing, and at such a young age too… absolutely amazing Cal!

      You are welcome to use any of my materials for your emails… as you notice in my articles, I also give credit where it is due.

      Eric Worre is a marketing genius and should be considered to follow…

      Good luck to you and don’t be a stranger… stop by anytime.

      John Engle

  13. Sadique says:

    wow,, I just started a network marketing business and I’ve already messed up severally inviting prospects.
    I really think this are the best strategies for me to use…

    thank you very much

  14. chuks says:

    All i have to say is thank u very much am just new in networking business this will help me alot thanks once more

    • John Engle says:

      Hey Chuks,

      I’m glad that this information of Eric Worre’s will help with your business.

      I appreciate you stopping by and taking the time to comment…

      John Engle

  15. David says:

    Thanks mr John for your wonderful artical. I am 20 year old. And i get involve in network marketing 2015 so since then i have being Thinking how to speak to my elders and those who are success already. Thanks for this actical. But i will like to learn more.

    • John Engle says:

      Hey David,

      I’m glad you received value from this article… make sure to check out the 2nd half of Eric Worre’s teachings.

      You can also learn more by looking at the Trending Articles on the sidebar… the majority of those would help quite a bit.

      Thank You for stopping by and commenting…

      John Engle

  16. Gee says:

    I have started network marketing on the 22nd November. This is by far the best information I have come across.
    Thank you so much for this great information. God bless you more!

    • John Engle says:

      Sorry this is late Gee…

      I’m glad that this article held great value for you.

      Eric Worre’s formula is second to none… it is a proven script that I have seen used many times with success.

      Please continue to stop by for more articles written by my Guest Post authors.

      John Engle

    • Kakiiza Joy says:

      I have spent four months without recruiting a person, am getting discouraged what l do?

      • John Engle says:

        Contact your Upline for advice for your particular Network Marketing venture.

        Making connections with people within your network will make a big difference.

        You can also research, research, and more research to find out what’s working for your field.

  17. JAI KUMAR says:

    Hello John,

    I am also Network Marketing Professional.

    your Article on prospecting in Network marketing is really helpful. specially according to the category of the Guest.

    thank you so much for such an informative Article.


    Jai Kumar

  18. Alexander okonji says:

    Hi john i find this article very helpful. I joined a networking company last year 2019 with some small downlines but 1 very challenge is that im visually challenged and going out everyday to prospect isnt as expected for i do most work online at home but with little assistance from any visitor who visit me and i dont feel cool about it. Please if i may ask what is the best method or ways some1 in my situation needs to do or apply and also what other kind of approach can i apply to getting great results in growing my network team thanks.

    • John Engle says:

      In my opinion, you need to talk with your direct upline and see what has been working for them for your particular network marketing business.

      Good luck to you… let me know how it goes!


  19. Chibuzo says:

    I joined a network marketing business in the past but didn’t do well at all. Joined another in 2019, still not sure of how to start out.
    Your article is a eye opener.
    Thank you

    • John Engle says:

      Glad to hear this article was helpful… much of the information was brought to you by the genius network marketer himself, Eric Worre.

      Appreciate you stopping by and commenting…

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